Contact one of our elio professionals for assistance. P:1.888.871.8860 E: sales@itc-us.com
 

Retail News

ITC/elio Joins Lighting Exchange

December 6th, 2016 by cassiel

elio Lighting Exchange ITC is now on the Lighting Exchange! The Lighting Exchange is a communication and connective tool for lighting agencies that strengthens your connection to us and our products. We upload newly released products or updated images to the Lighting Exchange and they are pushed out to your website automatically. So, new items are immediately visible to you and your clients without taking time to download, format, then publish. You will always have the most current product information at your fingertips.

Learn more at http://www.yourlightingbrand.com/lex


Focus on Increased Product Sales & Savings

July 22nd, 2014 by ifi-admin

Refrigerated_Meat_DisplayLEDs are often specified for retail applications due to their long life, and reduced energy usage. But what if they could extend the shelf life of store products? Read our white paper and find out how LEDs can not only save money but increase sales as well.

By Rebecca Vantatenhove
Customer Service & Marketing Associate

Download PDF of Article


LEDS – Shedding Light on the Future of Retail Lighting

July 21st, 2014 by ifi-admin

mikeLighted merchandise will attract consumers and in turn yield greater sales than non-lighted merchandise. However, choosing the optimal light fixture for an application requires an understanding of options. Today, retailers have a whole new set of options stemming from the advancement of LED technology. Proper application of the new LED technology can increase profitability. However, improper application may lead to disappointment. This article will identify several key components and concepts to consider when selecting one LED light over another or replacing a halogen or fluorescent fixture with an LED fixture.

The three big common benefits of using LED lighting in merchandise displays are: lower heat, longer life, and lower power consumption. The value of these benefits to retailers are several fold. First, the lower heat generation reduces the risk of product degradation and injury to workers while retrieving product in cases. Additionally, the replacement of multiple halogen and PAR 30 and 38 fixtures can reduce the ambient operating temperature of a store and thereby reduce air conditioning costs. Second, LEDs in luminaires often have a life of 50,000 hours or five times the life of fluorescents and twenty-five times the life of halogens. Hence, there will be less bulb replacement and less maintenance cost. Moreover, the longer life of LEDs reduces the risk that a display will be dark during critical selling periods because of a bulb failure. Third, the substantial reduction in power consumption of LED luminaires over halogen bulbs and some inefficient fluorescent fixtures will lead to lower energy costs for the retailer. These lower energy costs will yield net profit increases.

Read the rest of this entry »


Elio Supplies its 20th NACTA Store with LED Lighting

July 21st, 2014 by ifi-admin

NACTAElio™ LED Lighting, a division of ITC Incorporated, recently supplied its 20th NACTA store, “All Irish Imports” in New Jersey, with energy efficient, high quality lighting. With easy to install fixtures and lighting kits crafted especially for Belleek & Solvar cases, elio lighting continues to be an easy choice for NACTA member’s retail needs.

Current NACTA members Neville Gardner & Michael Cox have installed elio LED lighting in their stores and have seen noticeable results. Michael Cox told our elio team that, “The store increased jewelry sales four weeks after installing elio by about 35%… I wonder why?” Neville told our team that:

“The difference was night and day. I reduced the heat and electricity in my displays while getting a higher quality light. I reduced the wattage from 300 watts to 30 watts in just one display case! My jewelry now sparkles which I know will help sell more product. The best is that I will no longer constantly be changing light bulbs since this LED lighting system is rated for 50,000 hours. That long life and the fact that its mercury free makes it environmentally friendly – and that’s important to me also.”

Read the rest of this entry »


NACTA

July 21st, 2014 by ifi-admin

NACTANACTA is a trade group of Irish stores and we showed at their trade show last year and have gained quite a few sales as a result.

An interesting product has come to our attention which we believe will be a welcome discovery for retailers – especially jewelry retailers. We have Bob Podrasky to thank for this – Bob recently served as a consultant in a merchandising program for Celtic Stores sponsored by Enterprise Ireland. “Showcase lighting (or lack there-of) is an issue in many of the Irish / Celtic stores I have visited” says Bob. “Based on that, I did some research, with a goal to find lighting that would be affordable, be bright white (vs. yellowish which washes out jewelry) and be cool to the touch. I’m happy to report I met with a company that has developed exactly what I see as a solution for the Irish stores. This company has been in the lighting business for 27 years. Their new LED lighting has been tested by a company I know well, Diamonds International. They’re in all Caribbean Cruise Ship Ports. Their requirement was to have lighting as close to pure white as possible, to brilliantly illuminate the diamonds and be as cool as possible, as the heat from existing lights causes problems with their product. These new LED lights make jewelry cases absolutely sparkle!”

Read the rest of this entry »